:root{--paper:#f5f2eb;--cream:#ebe6dc;--ink:#1e2420;--muted:#657067;--orange:#e95124;--line:#d1d1c5;--white:#fffdf8;--display:"Avenir Next","Helvetica Neue",Arial,sans-serif;--body:"Helvetica Neue",Arial,sans-serif}
*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:var(--paper);color:var(--ink);font-family:var(--body);-webkit-font-smoothing:antialiased}button,input{font:inherit}button{cursor:pointer}a{color:inherit;text-decoration:none}img{display:block;max-width:100%}em{font-style:normal;color:var(--orange)}[hidden]{display:none!important}::selection{background:var(--orange);color:#fff}:focus-visible{outline:3px solid var(--orange);outline-offset:4px}.skip-link{position:absolute;z-index:30;top:-100px;left:16px;background:var(--ink);color:white;padding:12px 16px}.skip-link:focus{top:12px}.site-shell{min-height:100vh;overflow:hidden}.site-header{height:88px;display:flex;align-items:center;gap:36px;padding:0 clamp(22px,4.8vw,80px);border-bottom:1px solid var(--line);position:relative;z-index:10;background:var(--paper)}.wordmark{display:flex;align-items:center;gap:11px;white-space:nowrap}.wordmark-mark{font:800 25px/1 var(--display);letter-spacing:-.09em}.wordmark-dot,.footer-mark span{color:var(--orange)}.wordmark-name{font-size:10px;letter-spacing:.25em;font-weight:700}.site-nav{display:flex;gap:clamp(16px,2vw,38px);margin:auto}.site-nav a{font-size:13px;font-weight:600;transition:color .2s}.site-nav a:hover,.site-nav a[aria-current=page]{color:var(--orange)}.header-contact{font-size:12px;font-weight:700;text-transform:uppercase;letter-spacing:.08em;border-bottom:1px solid var(--ink);padding:9px 0;white-space:nowrap}.header-contact span{margin-left:12px}.header-contact:hover{color:var(--orange);border-color:var(--orange)}main{min-height:70vh}.route{animation:routeIn .4s ease both}@keyframes routeIn{from{opacity:0;transform:translateY(10px)}to{opacity:1;transform:none}}.section-index,.eyebrow{font-size:11px;letter-spacing:.19em;font-weight:700;line-height:1.4}.orange-rule{display:inline-block;width:26px;height:2px;background:var(--orange);vertical-align:middle;margin-right:12px}.home-hero{min-height:min(800px,calc(100svh - 88px));display:grid;grid-template-columns:53% 47%;border-bottom:1px solid var(--line)}.hero-copy{padding:clamp(60px,7vw,118px) clamp(30px,5.6vw,92px) 44px clamp(24px,6vw,100px);display:flex;flex-direction:column;align-items:flex-start}.hero-copy .eyebrow{margin:0 0 auto;color:var(--muted)}.hero-copy h1{font:700 clamp(52px,5.35vw,88px)/1.05 var(--display);letter-spacing:-.075em;max-width:770px;margin:58px 0 30px}.hero-summary{font-size:clamp(16px,1.2vw,19px);line-height:1.65;max-width:580px;margin:0;color:#4c564e}.hero-actions{display:flex;align-items:center;gap:28px;flex-wrap:wrap;margin-top:35px}.button{min-height:50px;display:inline-flex;justify-content:space-between;align-items:center;gap:32px;padding:13px 20px;font-size:13px;font-weight:700;transition:transform .2s,background .2s}.button:hover{transform:translateY(-3px)}.button-primary{background:var(--orange);color:#fff}.button-primary:hover{background:#c94019}.button-dark{background:var(--ink);color:#fff;border:0;width:100%;margin-top:22px}.button-dark:hover{background:#3d4840}.text-link,.inline-arrow{font-size:13px;font-weight:700;border-bottom:1px solid currentColor;padding:9px 0}.text-link:hover,.inline-arrow:hover{color:var(--orange)}.text-link span,.inline-arrow span{margin-left:8px}.hero-footnote{display:flex;gap:12px;align-items:center;font-size:11px;letter-spacing:.08em;color:var(--muted);margin-top:auto;padding-top:54px}.footnote-line{height:1px;width:30px;background:var(--ink)}.hero-portrait{position:relative;background:#d8d2c5;overflow:hidden;min-height:650px}.hero-portrait img{height:100%;width:100%;object-fit:cover;object-position:50% 36%;position:absolute;inset:0;filter:saturate(.76) contrast(1.03)}.portrait-arc{position:absolute;z-index:1;border:1px solid rgba(255,255,255,.53);border-radius:50%;width:125%;aspect-ratio:1;top:4%;left:-10%;pointer-events:none}.portrait-caption{position:absolute;z-index:2;left:36px;right:36px;bottom:26px;display:flex;justify-content:space-between;color:white;text-shadow:0 1px 5px #222;font-size:10px;letter-spacing:.18em;font-weight:700}.home-proof{padding:70px clamp(24px,6vw,100px) 78px;display:grid;grid-template-columns:1.4fr repeat(3,1fr);gap:36px;align-items:end}.proof-intro h2{font:700 clamp(25px,2.6vw,41px)/1.12 var(--display);letter-spacing:-.055em;margin:22px 0 0}.proof-item{border-left:1px solid var(--line);padding-left:23px;min-height:120px;display:flex;flex-direction:column;justify-content:end}.proof-item strong{font:700 clamp(43px,4vw,67px)/1 var(--display);letter-spacing:-.07em}.proof-item span{font-size:13px;line-height:1.45;color:var(--muted);max-width:195px;margin-top:12px}.home-feature{background:var(--ink);color:var(--paper);padding:105px clamp(24px,6vw,100px) 120px}.feature-heading{display:flex;justify-content:space-between;align-items:start;gap:30px}.feature-heading .section-index{color:#b3b9af}.feature-heading h2{font:700 clamp(43px,5vw,76px)/1.08 var(--display);letter-spacing:-.065em;max-width:780px;margin:0 0 90px}.feature-columns{display:grid;grid-template-columns:1fr 1fr;gap:8vw;margin-left:31%}.feature-columns article{border-top:1px solid #6c756e;padding-top:20px}.feature-number{font-size:12px;color:var(--orange);font-weight:700}.feature-columns h3{font:700 clamp(25px,2.5vw,38px)/1.2 var(--display);letter-spacing:-.04em;margin:38px 0 22px}.feature-columns p{font-size:15px;line-height:1.7;color:#b9c0b8;max-width:430px;min-height:115px}.feature-columns .inline-arrow{display:inline-block;margin-top:24px;color:#fff}.feature-columns .inline-arrow:hover{color:var(--orange)}.closing-band{padding:40px clamp(24px,6vw,100px);display:flex;align-items:center;justify-content:space-between;gap:25px;background:var(--orange);color:white}.closing-band p{font:600 clamp(22px,2.2vw,34px)/1.2 var(--display);letter-spacing:-.045em;margin:0}.closing-band a{font-size:14px;font-weight:700;border-bottom:1px solid #fff;padding:10px 0;white-space:nowrap}.closing-band a span{margin-left:25px}.page-intro{padding:80px clamp(24px,6vw,100px) 96px;display:grid;grid-template-columns:30% 1fr;gap:20px}.page-intro>.section-index{padding-top:15px;color:var(--muted)}.page-intro h1{font:700 clamp(57px,7vw,112px)/1.03 var(--display);letter-spacing:-.075em;margin:0 0 30px}.page-intro p{font-size:clamp(17px,1.45vw,22px);line-height:1.55;color:#4c564e;max-width:760px;margin:0}.leadership-statement{background:var(--cream);padding:56px clamp(24px,6vw,100px);display:grid;grid-template-columns:30% 1fr;gap:20px}.statement-star{font-size:62px;color:var(--orange);line-height:1}.leadership-statement p{font:500 clamp(22px,2.5vw,36px)/1.45 var(--display);letter-spacing:-.04em;max-width:880px;margin:0}.dashboard-head{padding:110px clamp(24px,6vw,100px) 34px;display:flex;justify-content:space-between;gap:30px;align-items:end}.dashboard-head h2,.scale-lead h2,.leadership-lower h2{font:700 clamp(33px,4vw,58px)/1.14 var(--display);letter-spacing:-.06em;margin:18px 0}.dashboard-head p{max-width:500px;color:var(--muted);line-height:1.6;margin:0}.period-switch{display:flex;border:1px solid var(--line);padding:4px;gap:2px;flex-shrink:0}.period-button{border:0;background:transparent;color:var(--ink);padding:10px 19px;font-weight:700;font-size:13px}.period-button:hover{background:var(--cream)}.period-button[aria-pressed=true]{background:var(--ink);color:white}.performance-panel{margin:0 clamp(24px,6vw,100px);border-top:1px solid var(--ink);border-bottom:1px solid var(--ink);display:grid;grid-template-columns:42% 58%;min-height:310px}.performance-main{padding:42px 30px 40px 0}.performance-scope,.result-kicker{font-size:10px;letter-spacing:.18em;font-weight:700;color:var(--orange)}.performance-big{display:flex;align-items:end;gap:13px;margin-top:35px}.performance-big strong{font:700 clamp(79px,10vw,151px)/.85 var(--display);letter-spacing:-.09em}.performance-big span{font-size:16px;margin-bottom:6px}.performance-main p{font-size:14px;color:var(--muted);margin-top:28px}.performance-bars{padding:59px 0 35px 5vw;border-left:1px solid var(--line)}.bar-row+.bar-row{margin-top:42px}.bar-label{display:flex;justify-content:space-between;font-size:14px;margin-bottom:12px}.bar-label strong{font-weight:700}.bar-track{height:22px;background:#e7e6de}.bar-fill{height:100%;transition:width .35s ease}.bar-actual{background:var(--orange)}.bar-quota{background:#29372f}.chart-note{font-size:11px;color:var(--muted);display:block;margin-top:35px}.scale-layout{padding:140px clamp(24px,6vw,100px);display:grid;grid-template-columns:1fr 1fr;gap:9vw}.scale-lead p{font-size:17px;line-height:1.6;color:var(--muted);max-width:480px}.scale-visual{border-top:1px solid var(--ink);padding-top:30px}.scale-top{display:flex;justify-content:space-between;gap:20px;align-items:start}.scale-top>span{font-size:11px;letter-spacing:.13em;font-weight:700;max-width:130px;line-height:1.5}.scale-top strong{font:700 clamp(65px,7vw,110px)/1 var(--display);letter-spacing:-.08em}.scale-top strong span{font-size:17px;letter-spacing:0}.scale-stem{height:40px;border-left:1px solid var(--ink);margin:17px 0 0 13px}.function-list{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:0 12px}.function-list span{border-top:1px solid var(--line);padding:14px 0;font-size:13px;font-weight:600}.scale-visual>p{font-size:11px;color:var(--muted);margin-top:17px}.leadership-lower{background:var(--orange);color:white;padding:100px clamp(24px,6vw,100px);display:grid;grid-template-columns:1fr 1fr;gap:9vw}.leadership-lower h2{max-width:580px}.context-lines>div{display:flex;gap:35px;align-items:baseline;border-top:1px solid #ffffff7d;padding:16px 0}.context-lines strong{font:700 clamp(31px,3.2vw,48px)/1 var(--display);letter-spacing:-.06em;white-space:nowrap;min-width:165px}.context-lines p{font-size:14px;line-height:1.5;margin:0}.context-detail{font-size:12px!important;opacity:.85;margin-top:20px!important}.approach-strip{padding:90px clamp(24px,6vw,100px) 120px;display:grid;grid-template-columns:1fr repeat(3,1fr);gap:30px}.approach-strip>div{border-top:1px solid var(--ink);padding-top:24px}.approach-strip h3{font:700 22px/1.2 var(--display);letter-spacing:-.04em;margin:0 0 20px}.approach-strip p{font-size:14px;line-height:1.6;color:var(--muted);max-width:240px}.journey-intro{padding-bottom:80px}.journey-art{height:260px;background:var(--orange);position:relative;display:flex;align-items:center;justify-content:space-between;padding:0 clamp(24px,9vw,145px);color:#fff;overflow:hidden}.journey-art-start,.journey-art-destination{font:800 clamp(43px,7vw,100px)/.95 var(--display);letter-spacing:-.08em;z-index:1}.journey-art-destination{text-align:right}.journey-art-line{height:2px;background:white;flex:1;margin:0 6vw;position:relative}.journey-art-line:after{content:"";width:10px;height:10px;background:white;position:absolute;right:-4px;top:-4px;border-radius:50%}.journey-art-orbit{position:absolute;width:400px;height:400px;border:1px solid #ffffff63;border-radius:50%;right:20%;top:-65%}.timeline{padding:100px clamp(24px,6vw,100px) 120px;max-width:1440px;margin:auto}.timeline-chapter{display:grid;grid-template-columns:30% 1fr;gap:20px;border-top:1px solid var(--line);padding:32px 0 95px}.timeline-marker{font:700 clamp(60px,8vw,120px)/1 var(--display);letter-spacing:-.08em;color:#d6d6cb}.timeline-text{max-width:680px}.chapter-date{font-size:11px;letter-spacing:.18em;font-weight:700;color:var(--orange)}.timeline-text h2{font:700 clamp(37px,4.5vw,64px)/1.1 var(--display);letter-spacing:-.06em;margin:23px 0}.timeline-text p{font-size:17px;line-height:1.65;color:#4c564e;margin:0 0 18px}.chapter-roles{border-top:1px solid var(--line);margin-top:35px}.chapter-roles span{display:flex;justify-content:space-between;gap:10px;border-bottom:1px solid var(--line);padding:12px 0;font-size:13px;font-weight:700}.chapter-roles b{font-weight:500;color:var(--muted);white-space:nowrap}.timeline-text .inline-arrow{display:inline-block;margin-top:14px}.journey-outro{background:var(--ink);color:#fff;padding:80px clamp(24px,6vw,100px) 90px;display:grid;grid-template-columns:30% 1fr;gap:20px}.journey-outro p{font:600 clamp(27px,3.2vw,48px)/1.2 var(--display);letter-spacing:-.05em;max-width:760px;margin:0}.journey-outro a{grid-column:2;font-size:14px;font-weight:700;justify-self:start;border-bottom:1px solid #fff;padding:13px 0}.workbench-disclaimer{display:block;font-size:12px;line-height:1.5;color:var(--muted);margin-top:34px}.tool-section{border-top:1px solid var(--ink);padding:83px clamp(24px,6vw,100px) 100px}.tool-heading{display:grid;grid-template-columns:30% 1fr;gap:20px;margin-bottom:50px}.tool-number{font:700 clamp(75px,10vw,150px)/.8 var(--display);color:#d5d5ca;letter-spacing:-.09em}.tool-heading h2{font:700 clamp(39px,4.8vw,69px)/1.1 var(--display);letter-spacing:-.06em;margin:12px 0 16px}.tool-heading p{font-size:17px;line-height:1.6;color:var(--muted);max-width:620px;margin:0}.tool-grid{display:grid;grid-template-columns:1fr 1fr;border:1px solid var(--line)}.tool-inputs{padding:42px clamp(24px,4vw,65px);background:var(--white)}.input-heading{display:flex;justify-content:space-between;gap:20px;align-items:baseline;margin-bottom:28px}.input-heading h3{font:700 23px/1 var(--display);letter-spacing:-.04em;margin:0}.input-heading span{font-size:11px;color:var(--muted)}.tool-inputs label{display:flex;justify-content:space-between;gap:10px;font-size:13px;font-weight:700;margin:19px 0 8px}.tool-inputs label span{font-weight:500;color:var(--muted)}.tool-inputs input{width:100%;height:47px;border:1px solid #c9cbc2;border-radius:0;background:#fff;color:var(--ink);padding:0 13px;outline:none;font-size:17px;font-weight:600}.tool-inputs input:focus{border-color:var(--orange);box-shadow:0 0 0 2px #e9512433}.tool-inputs input:invalid{box-shadow:none}.form-error{color:#a63118;font-size:12px;line-height:1.4}.tool-results{background:var(--cream);padding:48px clamp(24px,4vw,65px);display:flex;flex-direction:column}.result-primary{display:flex;align-items:end;gap:15px;margin:31px 0 25px;flex-wrap:wrap}.result-primary strong{font:700 clamp(70px,9vw,130px)/.85 var(--display);letter-spacing:-.08em}.result-primary span{font-size:17px;max-width:130px;line-height:1.15}.result-secondary{border-top:1px solid #bfc2b6;display:flex;justify-content:space-between;gap:20px;padding:15px 0;align-items:baseline}.result-secondary span{font-size:14px}.result-secondary strong{font:700 29px/1 var(--display);letter-spacing:-.04em;white-space:nowrap}.formula-line{font-size:12px;line-height:1.6;color:#434e44;margin:25px 0 0}.result-caveat{font-size:12px;line-height:1.6;color:#5a645a;margin:auto 0 0;padding-top:32px}.tool-next{display:grid;grid-template-columns:30% 1fr;gap:20px;border-bottom:1px solid var(--line);padding:32px 0}.tool-next>span{font-size:10px;letter-spacing:.16em;font-weight:700;color:var(--orange)}.tool-next ol{display:grid;grid-template-columns:repeat(3,1fr);gap:30px;list-style:none;counter-reset:step;margin:0;padding:0}.tool-next li{counter-increment:step;font-size:13px;line-height:1.55;color:#4e5a50}.tool-next li:before{content:"0" counter(step);display:block;font-size:12px;font-weight:700;color:var(--ink);margin-bottom:12px}.workbench-end{background:var(--ink);color:#fff;padding:100px clamp(24px,6vw,100px)}.workbench-end h2{font:700 clamp(40px,5vw,76px)/1.1 var(--display);letter-spacing:-.06em;margin:26px 0 40px}.workbench-end a{display:inline-block;border-bottom:1px solid #fff;padding:11px 0;font-weight:700;font-size:14px}.site-footer{padding:60px clamp(24px,6vw,100px) 30px;display:grid;grid-template-columns:1fr 1fr auto;gap:20px;align-items:end}.footer-mark{font:800 36px/1 var(--display);letter-spacing:-.09em}.site-footer p{color:var(--muted);line-height:1.5;font-size:12px;margin:18px 0 0}.footer-links{display:flex;gap:30px;font-size:12px;font-weight:700}.footer-links a:hover{color:var(--orange)}.site-footer small{font-size:11px;color:var(--muted)}
@media(max-width:1050px){.home-hero{min-height:690px;grid-template-columns:56% 44%}.hero-copy h1{font-size:clamp(47px,5.4vw,65px)}.home-proof{grid-template-columns:repeat(3,1fr)}.proof-intro{grid-column:1/-1}.feature-columns{margin-left:0}.approach-strip{grid-template-columns:repeat(3,1fr)}.approach-strip>.section-index{grid-column:1/-1}.scale-layout{gap:4vw}.context-lines>div{display:block}.context-lines p{margin-top:9px}.tool-next ol{gap:15px}}
@media(max-width:760px){.site-header{height:auto;min-height:72px;padding:14px 20px;display:grid;grid-template-columns:1fr auto;gap:10px}.wordmark-name{font-size:9px}.header-contact{grid-column:2;grid-row:1}.site-nav{grid-column:1/-1;grid-row:2;margin:0;overflow-x:auto;gap:23px;padding:7px 0 2px;white-space:nowrap}.site-nav a{font-size:12px}.home-hero{display:flex;flex-direction:column;min-height:0}.hero-copy{padding:45px 22px 42px}.hero-copy .eyebrow{margin:0}.hero-copy h1{font-size:clamp(44px,10vw,71px);margin:54px 0 24px}.hero-summary{font-size:16px}.hero-footnote{padding-top:55px;margin:0}.hero-portrait{height:540px;min-height:0}.hero-portrait img{object-position:50% 32%}.home-proof{padding:65px 22px;display:grid;grid-template-columns:1fr 1fr;gap:35px 16px}.proof-intro{grid-column:1/-1}.proof-item{padding-left:14px;min-height:115px}.proof-item strong{font-size:48px}.proof-item span{font-size:12px}.home-feature{padding:80px 22px}.feature-heading{display:block}.feature-heading h2{font-size:clamp(42px,9vw,62px);margin:30px 0 70px}.feature-columns{display:block}.feature-columns article+article{margin-top:58px}.feature-columns p{min-height:0}.closing-band{padding:35px 22px;display:block}.closing-band a{display:inline-block;margin-top:25px}.page-intro{display:block;padding:63px 22px 72px}.page-intro h1{font-size:clamp(53px,11vw,82px);margin-top:27px}.page-intro p{font-size:17px}.leadership-statement{display:block;padding:50px 22px}.leadership-statement p{font-size:23px;margin-top:26px}.dashboard-head{padding:75px 22px 28px;display:block}.dashboard-head h2{font-size:37px}.period-switch{display:inline-flex;margin-top:27px}.performance-panel{margin:0 22px;display:block}.performance-main{padding:34px 0 15px}.performance-big strong{font-size:100px}.performance-bars{padding:28px 0 35px;border-left:0}.scale-layout{display:block;padding:95px 22px}.scale-visual{margin-top:65px}.leadership-lower{display:block;padding:75px 22px}.context-lines{margin-top:55px}.context-lines>div{display:flex}.context-lines strong{min-width:140px}.approach-strip{display:block;padding:75px 22px}.approach-strip>div{margin-top:35px}.journey-art{height:190px;padding:0 22px}.journey-art-start,.journey-art-destination{font-size:clamp(35px,9vw,60px)}.journey-art-line{margin:0 12px}.timeline{padding:65px 22px 80px}.timeline-chapter{grid-template-columns:56px 1fr;gap:14px;padding:25px 0 75px}.timeline-marker{font-size:46px}.timeline-text h2{font-size:35px}.timeline-text p{font-size:15px}.chapter-roles span{display:block}.chapter-roles b{display:block;margin-top:5px}.journey-outro{display:block;padding:65px 22px}.journey-outro p{margin:25px 0}.tool-section{padding:70px 22px}.tool-heading{display:block}.tool-number{font-size:85px}.tool-heading h2{font-size:42px;margin-top:20px}.tool-heading p{font-size:16px}.tool-grid{display:block}.tool-inputs,.tool-results{padding:30px 22px}.tool-results{min-height:430px}.result-primary strong{font-size:90px}.tool-next{display:block}.tool-next ol{display:block;margin-top:25px}.tool-next li{margin-top:20px}.workbench-end{padding:75px 22px}.workbench-end h2{font-size:45px}.site-footer{padding:55px 22px 25px;display:grid;grid-template-columns:1fr auto}.site-footer small{grid-column:1/-1}.footer-links{display:flex;flex-direction:column;gap:15px;text-align:right}}
@media(max-width:390px){.hero-copy h1{font-size:42px}.hero-actions{display:block}.hero-actions .text-link{display:inline-block;margin-top:13px}.hero-portrait{height:430px}.performance-big strong{font-size:85px}.context-lines>div{display:block}.context-lines p{margin-top:8px}.site-nav{gap:18px}.site-nav a{font-size:11px}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}.route{animation:none}.button,.bar-fill,.site-nav a{transition:none}}
.founder-photo{margin:38px 0 20px;max-width:410px}.founder-photo img{width:100%;height:480px;object-fit:cover;object-position:center 30%;filter:saturate(.83)}.founder-photo figcaption{font-size:11px;color:var(--muted);margin-top:10px;letter-spacing:.04em}@media(max-width:760px){.founder-photo img{height:390px}}

.tent-photo{margin:34px 0 0}.tent-photo img{width:100%;height:auto;display:block}.tent-photo figcaption{font-size:11px;line-height:1.5;color:var(--muted);margin-top:10px;letter-spacing:.03em}

/* Selected work keeps the proof in open editorial rows. */
.site-nav{min-width:0}.site-nav a{white-space:nowrap;flex:none}.home-hero .hero-copy h1{font-size:clamp(47px,4.9vw,78px)}.work-intro{border-bottom:1px solid var(--line)}.case{padding:44px clamp(24px,6vw,100px) 110px;border-bottom:1px solid var(--line)}.case-topline{display:flex;justify-content:space-between;gap:20px;align-items:center;font-size:10px;letter-spacing:.16em;font-weight:700;color:var(--muted)}.case-topline .section-index{color:var(--orange)}.case-intro{display:grid;grid-template-columns:minmax(0,1.4fr) minmax(260px,.6fr);gap:8vw;align-items:end;padding:72px 0 75px}.case-intro h2,.case-builder h2{font:700 clamp(48px,5.6vw,84px)/1.07 var(--display);letter-spacing:-.07em;margin:0 0 28px}.case-lead{font-size:clamp(19px,1.8vw,27px);line-height:1.45;letter-spacing:-.025em;max-width:740px;margin:0}.case-figure{border-top:2px solid var(--ink);padding-top:25px;display:flex;flex-direction:column;align-items:flex-start}.case-figure strong{font:700 clamp(72px,8.4vw,126px)/.9 var(--display);letter-spacing:-.08em}.case-figure span{font-weight:700;font-size:15px;margin-top:13px}.case-figure small{font-size:12px;color:var(--muted);line-height:1.5;max-width:280px;margin-top:12px}.case-story{display:grid;grid-template-columns:26% 1fr;gap:25px;border-top:1px solid var(--ink);padding-top:26px}.case-label{font-size:11px;letter-spacing:.16em;font-weight:700}.case-detail-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:35px}.case-detail-grid h3{font:700 22px/1.25 var(--display);letter-spacing:-.045em;margin:0 0 18px}.case-detail-grid p{font-size:14px;line-height:1.65;color:#556057;margin:0}.stakeholder-map{margin:85px 0 0;padding:28px 35px 38px;background:var(--cream)}.map-header{display:flex;justify-content:space-between;gap:20px;font-size:10px;letter-spacing:.16em;font-weight:700}.map-header small{font-size:11px;letter-spacing:0;color:var(--muted);font-weight:400}.map-flow{display:grid;grid-template-columns:1fr 60px 1fr 60px 1fr;align-items:center;gap:13px;margin-top:33px}.map-node{min-height:110px;border:1px solid #b9bcb0;padding:20px;display:flex;flex-direction:column;justify-content:space-between;gap:20px}.map-node b{font:700 18px/1.2 var(--display);letter-spacing:-.03em}.map-node span{font-size:12px;line-height:1.5;color:var(--muted)}.map-node-accent{background:var(--orange);border-color:var(--orange);color:white}.map-node-accent span{color:#fff}.map-connector{height:1px;background:var(--ink);position:relative}.map-connector:after{content:"";position:absolute;right:-2px;top:-3px;width:7px;height:7px;background:var(--ink);border-radius:50%}.case-gtm{background:#eeeae1}.case-gtm .case-figure{border-color:var(--orange)}.playbook{margin-top:95px;background:var(--paper);padding:40px clamp(25px,4vw,60px) 55px}.playbook-heading h3{font:700 clamp(32px,3vw,48px)/1.14 var(--display);letter-spacing:-.06em;margin:20px 0 8px}.playbook-heading p{font-size:14px;color:var(--muted);margin:0}.playbook-grid{display:grid;grid-template-columns:36% 1fr;gap:6vw;margin-top:40px;border-top:1px solid var(--ink)}.playbook-tabs{display:flex;flex-direction:column}.playbook-tabs button{border:0;border-bottom:1px solid var(--line);background:transparent;text-align:left;display:flex;justify-content:space-between;gap:12px;align-items:center;padding:19px 8px 19px 0;font-size:15px;font-weight:700;color:#5c675e}.playbook-tabs button span{font-size:11px;color:var(--muted)}.playbook-tabs button:hover{color:var(--orange)}.playbook-tabs button[aria-selected=true]{color:var(--orange);border-bottom-color:var(--orange)}.playbook-panels{padding:35px 0 0}.playbook-panels [role=tabpanel]>span{font-size:10px;letter-spacing:.16em;font-weight:700;color:var(--orange)}.playbook-panels h4{font:700 clamp(28px,3.4vw,49px)/1.18 var(--display);letter-spacing:-.055em;margin:23px 0}.playbook-panels p{font-size:16px;line-height:1.6;max-width:610px}.playbook-panels ul{display:grid;grid-template-columns:repeat(3,1fr);gap:25px;list-style:none;margin:40px 0 0;padding:0}.playbook-panels li{font-size:13px;line-height:1.5;border-top:1px solid var(--line);padding-top:16px;color:var(--muted)}.lifecycle{margin-top:100px;border-top:1px solid var(--ink);padding-top:28px;display:grid;grid-template-columns:30% 1fr;gap:20px}.lifecycle h3{font:700 clamp(31px,3vw,46px)/1.15 var(--display);letter-spacing:-.055em;margin:21px 0;max-width:360px}.lifecycle>div:last-child>p{font-size:16px;line-height:1.65;max-width:760px;margin:0 0 28px}.lifecycle-steps{display:grid;grid-template-columns:repeat(4,1fr);gap:0;margin:33px 0}.lifecycle-steps span{border-top:2px solid var(--orange);padding:14px 9px 0 0;font-size:12px;font-weight:700}.lifecycle-steps span+span{margin-left:10px}.case-builder{background:var(--ink);color:var(--paper)}.case-builder .case-topline{color:#b3bab2}.builder-layout{display:grid;grid-template-columns:1.15fr .85fr;gap:7vw;margin-top:80px}.builder-layout>div>p:not(.case-lead){font-size:16px;line-height:1.7;color:#c7cec5;max-width:680px}.builder-layout .case-lead{max-width:750px}.builder-layout figure{margin:0;align-self:start}.builder-layout figure img{width:100%;height:min(760px,70vw);object-fit:cover;object-position:center 24%;filter:saturate(.87)}.builder-layout figure figcaption{font-size:11px;color:#aab2a9;margin-top:12px}.builder-milestones{margin:55px 0 38px;border-top:1px solid #687269}.builder-milestones div{display:grid;grid-template-columns:110px 1fr;gap:20px;border-bottom:1px solid #687269;padding:15px 0}.builder-milestones strong{font-size:12px;color:var(--orange)}.builder-milestones span{font-size:13px}.case-builder .inline-arrow{display:inline-block;color:#fff}.builder-note{display:grid;grid-template-columns:30% 1fr;gap:20px;border-top:1px solid #687269;margin-top:95px;padding-top:30px}.builder-note p{font:500 clamp(21px,2.3vw,32px)/1.45 var(--display);letter-spacing:-.035em;max-width:850px;margin:0}.founder-lesson{background:var(--cream);padding:95px clamp(24px,6vw,100px);display:grid;grid-template-columns:30% 1fr;gap:20px}.founder-lesson h2{font:700 clamp(41px,4.7vw,70px)/1.1 var(--display);letter-spacing:-.065em;margin:0 0 30px}.founder-lesson p{font-size:17px;line-height:1.65;max-width:800px;color:#4d584f}.founder-lesson p:last-child{font-size:13px;color:var(--muted)}

/* The practice exercise is bounded and entirely local. */
.coaching-section{border-top:1px solid var(--ink);padding:83px clamp(24px,6vw,100px) 110px}.coach-shell{display:grid;grid-template-columns:37% 63%;border:1px solid var(--line);min-height:620px}.coach-context{background:var(--ink);color:var(--paper);padding:55px clamp(25px,4vw,62px);display:flex;flex-direction:column;align-items:flex-start}.coach-context .section-index{color:var(--orange)}.coach-context h3{font:700 clamp(31px,3vw,47px)/1.18 var(--display);letter-spacing:-.055em;margin:35px 0 25px}.coach-context p{font-size:16px;line-height:1.65;color:#c6cdc5}.coach-context small{margin-top:auto;padding-top:42px;font-size:12px;line-height:1.55;color:#aeb8ac}.coach-interaction{background:var(--white);padding:48px clamp(25px,4vw,62px);display:flex;flex-direction:column}.coach-progress{display:flex;align-items:center;gap:25px}.coach-progress>span{font-size:11px;letter-spacing:.16em;font-weight:700;white-space:nowrap}.coach-progress-track{height:3px;background:var(--line);flex:1}.coach-progress-track span{display:block;height:100%;width:33.333%;background:var(--orange);transition:width .25s}.coach-buyer-label,.coach-response span{font-size:10px;letter-spacing:.17em;font-weight:700;color:var(--orange)}.coach-buyer-label{margin:42px 0 12px}.coach-interaction blockquote{font:600 clamp(20px,2vw,29px)/1.4 var(--display);letter-spacing:-.035em;margin:0 0 30px;max-width:700px}.coach-choices{border:0;margin:0;padding:0}.coach-choices legend{font-size:12px;font-weight:700;margin-bottom:12px}.coach-choice{width:100%;display:flex;align-items:start;gap:15px;text-align:left;border:1px solid var(--line);background:transparent;padding:14px 17px;margin:8px 0;font-size:14px;line-height:1.45;color:var(--ink)}.coach-choice:before{content:"↗";color:var(--orange);font-weight:700}.coach-choice:hover{border-color:var(--orange);background:#f8f2ea}.coach-choice[aria-pressed=true]{border-color:var(--orange);background:#fff1e8}.coach-choice:disabled{cursor:default;opacity:.52}.coach-choice[aria-pressed=true]:disabled{opacity:1}.coach-response{margin:23px 0 8px;padding:25px;border-left:3px solid var(--orange);background:var(--cream)}.coach-response p{font-size:14px;line-height:1.6;margin:9px 0 23px}.coach-response p:last-child{margin-bottom:0}.coach-error{color:#a63118;font-size:13px}.coach-actions{display:flex;align-items:center;gap:18px;flex-wrap:wrap;margin-top:auto;padding-top:28px}.coach-actions .button{border:0}.coach-actions button:disabled{opacity:.45;cursor:not-allowed;transform:none}.coach-quiet-button{border:0;border-bottom:1px solid var(--ink);background:none;padding:9px 0;font-size:12px;font-weight:700}.coach-quiet-button:hover:not(:disabled){color:var(--orange);border-color:var(--orange)}

@media(max-width:1100px){.case-detail-grid{gap:22px}.builder-layout{gap:4vw}.coach-shell{grid-template-columns:40% 60%}.site-nav{gap:17px}}
@media(max-width:760px){.site-nav{gap:18px;scrollbar-width:none}.site-nav::-webkit-scrollbar{display:none}.site-nav a{flex:none}.home-hero .hero-copy h1{font-size:clamp(43px,9vw,65px)}.case{padding:32px 22px 75px}.case-topline{align-items:start}.case-topline>span:last-child{text-align:right}.case-intro{display:block;padding:55px 0}.case-intro h2,.case-builder h2{font-size:clamp(45px,10vw,65px)}.case-lead{font-size:19px}.case-figure{margin-top:55px}.case-figure strong{font-size:90px}.case-story{display:block}.case-detail-grid{display:block;margin-top:28px}.case-detail-grid>div{border-top:1px solid var(--line);padding-top:20px;margin-top:25px}.stakeholder-map{margin-top:55px;padding:25px 20px}.map-header{display:block}.map-header small{display:block;margin-top:8px}.map-flow{display:block}.map-node{min-height:90px}.map-connector{display:block;width:1px;height:25px;margin:0 auto}.map-connector:after{right:-3px;top:auto;bottom:0}.playbook{margin-top:60px;padding:30px 20px 42px}.playbook-grid{display:block}.playbook-tabs{display:flex;flex-direction:row;overflow-x:auto;gap:14px;scrollbar-width:none}.playbook-tabs button{min-width:125px;font-size:12px;align-items:start;gap:15px}.playbook-tabs button span{display:none}.playbook-panels{padding-top:30px}.playbook-panels ul{display:block;margin-top:25px}.playbook-panels li{margin-top:15px}.lifecycle{display:block;margin-top:70px}.lifecycle>div:last-child{margin-top:30px}.lifecycle-steps{grid-template-columns:repeat(2,1fr);gap:15px}.lifecycle-steps span+span{margin-left:0}.builder-layout{display:flex;flex-direction:column;margin-top:50px}.builder-layout figure{order:-1;margin-bottom:45px}.builder-layout figure img{height:460px}.builder-note{display:block;margin-top:70px}.builder-note p{margin-top:25px}.founder-lesson{display:block;padding:72px 22px}.founder-lesson h2{font-size:45px;margin-top:25px}.founder-lesson p{font-size:16px}.coaching-section{padding:70px 22px}.coach-shell{display:block}.coach-context,.coach-interaction{padding:35px 22px}.coach-context h3{font-size:33px}.coach-context small{padding-top:15px}.coach-interaction{min-height:620px}.coach-actions{gap:15px}}
@media(max-width:390px){.site-nav{gap:15px}.site-nav a{font-size:11px}.case-intro h2,.case-builder h2{font-size:43px}.coach-actions .button{width:100%}.coach-interaction blockquote{font-size:21px}}
@media(prefers-reduced-motion:reduce){.coach-progress-track span{transition:none}}
.builder-layout figure img{height:auto;object-fit:contain;border:1px solid #4e5d56}@media(max-width:760px){.builder-layout figure img{height:auto}}
@media(max-width:350px){.site-nav{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:8px 6px;overflow:visible}.site-nav a{font-size:11px}}

/* Real team and running photographs keep their full frames and captions. */
.leadership-team-photo{margin:0;padding:0 clamp(24px,6vw,100px) 115px}.leadership-team-photo img{display:block;width:100%;height:auto}.leadership-team-photo figcaption,.team-culture-gallery figcaption,.marathon-photo figcaption{font-size:11px;line-height:1.5;color:var(--muted);margin-top:12px;letter-spacing:.03em}.team-culture{background:var(--cream);padding:95px clamp(24px,6vw,100px) 115px}.team-culture-intro{display:grid;grid-template-columns:30% 1fr;gap:20px}.team-culture-intro h2{font:700 clamp(42px,4.7vw,70px)/1.1 var(--display);letter-spacing:-.065em;margin:0 0 25px}.team-culture-intro p{font-size:17px;line-height:1.65;max-width:690px;color:#4d584f;margin:0}.team-culture-gallery{display:grid;grid-template-columns:1fr 1fr;align-items:end;gap:30px;margin:65px 0 0 30%}.team-culture-gallery figure{margin:0;min-width:0}.team-culture-gallery img{display:block;width:100%;height:auto}.team-culture-gallery .culture-wide{grid-column:1/-1;margin-top:22px}.marathon-photo{margin:37px 0 0;max-width:510px}.marathon-photo img{display:block;width:100%;height:auto}
@media(max-width:760px){.leadership-team-photo{padding:0 22px 78px}.team-culture{padding:75px 22px 85px}.team-culture-intro{display:block}.team-culture-intro h2{font-size:46px;margin:25px 0}.team-culture-intro p{font-size:16px}.team-culture-gallery{display:block;margin:48px 0 0}.team-culture-gallery figure+figure,.team-culture-gallery .culture-wide{margin-top:36px}.marathon-photo{max-width:100%}}

.recommendations{padding:95px clamp(24px,6vw,100px) 100px;border-top:1px solid var(--line)}.recommendations-heading{display:grid;grid-template-columns:30% 1fr;gap:20px}.recommendations h2{font:700 clamp(35px,4vw,59px)/1.13 var(--display);letter-spacing:-.06em;margin:0 0 65px}.recommendation-quotes{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:4vw}.recommendation-quotes figure{margin:0;border-top:1px solid var(--ink);padding-top:25px;display:flex;flex-direction:column}.recommendation-quotes blockquote{font:500 clamp(20px,1.8vw,27px)/1.45 var(--display);letter-spacing:-.035em;margin:0 0 35px}.recommendation-quotes figcaption{margin-top:auto;display:flex;flex-direction:column;gap:7px;font-size:13px}.recommendation-quotes figcaption a{font-weight:700}.recommendation-quotes figcaption a:hover{color:var(--orange)}.recommendation-quotes figcaption span{font-size:12px;color:var(--muted)}.recommendation-quotes figcaption small{font-size:10px;line-height:1.5;color:var(--muted)}.recommendations>.inline-arrow{display:inline-block;margin-top:45px}@media(max-width:760px){.recommendations{padding:70px 22px}.recommendations-heading{display:block}.recommendations h2{margin:25px 0 45px;font-size:38px}.recommendation-quotes{display:block}.recommendation-quotes figure{margin-bottom:38px}.recommendation-quotes blockquote{font-size:23px;margin-bottom:23px}.recommendations>.inline-arrow{margin-top:8px}}